Frequently asked questions.
Answers to the questions we hear most often, grouped by chapter. If yours isn’t here, write to us: we reply personally.
FAQ
The studio.
Do you only work in Italy?
The studio is in Rho, just outside Milan. Websites, Instagram and publishing are handled entirely remotely, wherever you are; photo shoots take place on location, with travel charged beyond Milan and its inner belt.
Who will I actually be dealing with?
With William, who personally follows every project. No call centre and no hand-offs: the person who answers you is the person working on your project.
Can we work in English?
Yes. We work in English, French and Italian, and we build multilingual websites.
What’s the best way to reach you?
WhatsApp or email. We prefer writing: everything stays on record and we can answer calmly and precisely.
Do prices include VAT?
No: unless stated otherwise, prices exclude VAT. Every project starts with a written quote, with no hidden costs.
Do you issue invoices?
Yes. WIDE Edizioni is a division of Wide Srl, an Italian company (VAT IT05378370968): every service is properly invoiced.
Can I hire you for several services?
Yes, and it is often the most effective choice: website, Instagram profile, images and book tell the same story under one direction.
FAQ
Bespoke websites.
The service · from €190 a year + VATDo I need to prepare the copy?
No. Tell us what you do and who you work for: we write the structure and the copy, starting from a one-page site to get you online quickly. You review and approve.
How long until I’m online?
A first version is usually ready in less than a week once we have the information we need.
Why is the starting design already defined?
To go live quickly on a proven base: at the start, content and Google visibility matter most. The design then evolves with your business.
How do clients reach me without a form?
By phone, WhatsApp, email and social media, all one tap away. On a phone that’s the quickest, most natural way; a form often slows people down and puts them off.
How do changes work after launch?
Message us on WhatsApp or by email and we make them. No admin panel to learn.
Does the domain stay mine?
Yes. It is registered in your name and stays yours even if you stop the service.
Can I keep my current domain?
Yes: we connect it to the new site or, if you prefer, handle the transfer.
Any lock-in or extra costs?
No. It is a yearly plan you can cancel any time, with one clear invoice. Any special development is always quoted in advance.
Can you build a multilingual site?
Yes. We work in English, French and Italian and can structure your site in several languages, with search optimisation for each.
Is it worth it if I already use Instagram?
Yes. Your site is the perfect link in bio: it presents your business in full, it belongs to you and doesn’t depend on a social network’s rules.
FAQ
Instagram management.
The service · from €290 a monthDo I provide the photos?
With the Essential plan we start from your images and enhance them. If your archive isn’t enough, we can organise a dedicated photo shoot.
Do you guarantee a number of followers?
No — and be wary of anyone who does. A profile isn’t measured in followers: we work on clarity, consistency and regularity, which bring the right people.
Who replies to comments and messages?
With the Essential and Editorial plans you remain the voice of the profile; with the Brand plan we also handle replies and comments.
Do I approve content before it goes live?
Yes. We work from a shared calendar: nothing goes out under your name without you knowing.
Can I start smaller?
Yes: a single reel or setting up your profile’s visual identity are available without a subscription.
Why “with a publisher’s eye”?
Because we come from books: we know how to choose, compose and cut. No cluttered graphics — just polished images and a profile that reads like a good magazine.
FAQ
Book and ebook publishing.
The service · contribution €200 + VATWhy don’t I receive royalties?
Because WIDE covers all production and distribution costs: our work is paid by the book’s sales, not by an advance from you. That’s what keeps the contribution so low. You always remain the author.
Can I sell the book myself?
Yes. You can sell it as a PDF through your channels and buy printed copies at publisher’s price from WIDE, delivered to you, to hand out at your events.
Ebook only, or print too?
We prioritise the ebook (EPUB and Amazon KDP). A printed version is available on demand, as an option.
Do you publish books in English?
Our books are published by an Italian publishing house and distributed online. Write to us about an English-language project and we’ll look at the feasibility together.
How long does it take?
Usually a few weeks after you hand over the text, depending on its length and condition. We give you a precise estimate after reading it.
Does the manuscript need to be finished?
Ideally, yes. If you have doubts about your material, write to us anyway and we’ll assess it together.
Are images in the book included?
We lay out the digital images you provide. Scanning or digitising paper originals isn’t included.
What about a multi-volume work?
Each volume is a book in its own right, with its own ISBN: the contribution applies to each volume.
What happens after 5 years?
Your choice: continue with WIDE or take back the text, cover and layout as PDF for a new edition on your own.
FAQ
Photography.
The service · from €180 + VATWhere do you work?
Always on location, in Milan, Lombardy and beyond. Milan and its inner belt are included; beyond that, travel is charged at €0.35/km from the city centre.
Is post-production included?
Yes, in every rate: light, colour and detail are worked on in every delivered image.
What formats will I receive?
High resolution, in the right formats for their use: web, social media, print or publishing.
Do you shoot weddings or private events?
No. Our field is art, places, interiors and professional portraits; we don’t provide event video or audio either.
Can we work together on an ongoing basis?
Yes. For galleries, hospitality venues or businesses that need images regularly, we build a long-term collaboration, coordinated with web and editorial communication.
How do I request a quote?
Write to us with the subject, the location and where the images will be used: we’ll reply with a tailored proposal.
Contact
Let’s talk.
Tell us in a couple of lines who you are and what you need: we’ll reply personally, with a clear proposal. We prefer writing, so everything stays on record.
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